Join Our New Webinar!
How to Craft User Journeys to
Keep Your Members Engaged
Learn how to create user journeys that speak to your members
to help increase member engagement at your association.
Wednesday, January 12, 2022 at 2 PM EST
Key topics for this webinar:
- Anticipating what the user wants next.
- Impressing members with added value.
- Intuitive navigation and CTAs.
- Content relevance.
with Member Engagement Specialist,
Be More Profitable
Grow Your Membership
Further Your Mission
About this Webinar
Meeting and exceeding the expectations of your audience is key to member retention and growing your association. Let's take a look at the user experience of your member and prospective members who visit your website and member portal. You've got quality content; now let's enhance the user journey!
In this webinar, learn how to experience your website and member portal through the eyes of your user; to predict what they are looking for and anticipate what they will find relevant and helpful.
This strategic exercise goes beyond intuitive navigation into creating an impressive user experience that is satisfying and brings the user to a higher place of knowledge.
Don't have a member portal yet? This webinar is a great way to get started on planning the member portal of your dreams!
About the Presenter
Ronja Francoeur is our resident membership engagement expert. She has advised hundreds of associations on how to be strategic and thoughtful with changes to their membership sites and member portals, offering insights into creating a user journey that speaks to the level of awareness of your members.
What People Are Saying About This Webinar
"Very interesting!" Isabelle St-Jean, Stakeholder Engagement, Health Products Stewardship Association
"This was been very helpful!" Anita Purcell, Executive Director, Canadian Authors Association
"Thank you. This was very informative! Great presentation." - Julie Lepine, Manager, Community Relations at the Canadian Internet Registration Authority
"Excellent webinar, thank you!" - Jeanette Leafloor, ASCHA
"Thank you! Very informative and have ideas when improving our website & using CiviCRM to accomplish this." - Sheree Trotman, Harlem Lacrosse
"Great Session. Extremely valuable information.", Jennifer Taylor, Vice-President, Marketing & Member Relations, at Tourism Industry Association of Canada
"This was great. Thank You!", Drilon Gojani, Communications Manager, at Kentucky Primary Care Association
"This session has been very informative!", Sonia Thompson, Manager, Online Content at PhillyCAM Studios
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