How to Create Value for Association Members with Michael Lachapelle

Discover why it is so important to provide true value in order to increase member satisfaction and retain your association members, and how to go about it with Michael Lachapelle, Founder at Business Model Fulcrum, and host Farhad Khan.

About this Episode

If you work in the professional-association space, you know that associations are going through a transformation. It’s never been more important for you to provide true value to your membership in order to retain your member base. In this discussion, the core takeaway is value creation and how to determine what is of value to your audience. (There is no video available for this podcast, but please enjoy the audio recording)

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