About This Episode
Caught in the innovation jungle? Check out our exclusive conversation with Mary Byers to get the best out of your digital strategy!
Technology is ever more important now for associations. The key is to approach technology planning the right way and use it to drive revenue.
But here’s the secret sauce: it’s not just about the dollars and cents. It’s about creating an unforgettable user experience. Let’s discover the perfect blend of technology and user-centric strategies to take your association to new heights!
About Our Guest
Mary Byers is a sought-after association consultant, speaker, and MasterMind facilitator.
She authored two must-read books “Race for Relevance: 5 Radical Changes for Associations” and “Road to Relevance: 5 Strategies for Competitive Associations”.
Mary helps leaders create a viable and sustainable future. She has helped over 300 associations with strategies to remain relevant in an increasingly competitive environment.